This staining system is formulated with innovative exothermic technology that has been developed to maximize color penetration while minimizing hair damage. Each grade has been formulated to generate a specific increase in temperature to achieve the desired results. This heat effect has the effect of opening the cuticle gently ensuring optimal penetration of dyes, but also pure organic essences and keratin. The result is a dazzling and unmatched luster!
The exothermic technology of CALURA offers the following 3 main benefits: 1- perfectly covers white hair 2- allows lightening up to 5 levels 3- offers superior hold of trendy shades